Audi Raises Sales Targets

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Audi Raises Sales Targets
Audi Raises Sales Targets

Video: Audi Raises Sales Targets

Video: Audi Raises Sales Targets
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Audi grew strongly in July. The VW subsidiary from Ingolstadt was able to score especially in SUV sales and in China and is aggressive.

Audi made a good start to the second half of the year. 131,300 sales in July meant an increase of 9.8 percent compared to the same month last year. Worldwide, Audi sold a total of around 911,800 automobiles in the first seven months of the year, increasing deliveries by 6.9 percent, announced the VW subsidiary from Ingolstadt.

Audi skips two years

Spurred on by the good figures - only in Europe a minus of 2.2 percent was recorded after seven months - the targets were raised. "After a strong first half of the year, we expect that we will already pass our strategic target of 1.5 million deliveries this year, two years earlier than planned," says Audi Board Member for Sales Luca de Meo.

The A3 family in particular served as the driving forceas well as the SUV models Q3 and Q5. With the Sportback version introduced in February, 113,600 compacts were sold, nine percent more than in 2012. Sales in Q3 rose by as much as 61.9 percent compared to the same period in the previous year, while Q5 showed growth of over 17.1 percent. According to Audi, a total of 50,900 units of the two SUVs were sold more than in the first seven months of the previous year.

Audi is growing at double-digit rates in China and North America

In China in particular, demand was high with an increase of 27.0 percent to 41,766 units. Sales of the long versions of the A4 and A6 were also topped by more than a fifth. Overall, Audi was able to achieve an increase of 19.0 percent with 269,905 units in China.

In North America, too, the increase was in double digits with 13.7 percent after seven months. 87,341 compared to 76,865 vehicles in the same period of the previous year. The Q5 and the luxury class were special growth drivers here. (AG / TF)

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