BMW Boss Reithofer Warns Of Euphoria

Table of contents:

BMW Boss Reithofer Warns Of Euphoria
BMW Boss Reithofer Warns Of Euphoria

Video: BMW Boss Reithofer Warns Of Euphoria

Video: BMW Boss Reithofer Warns Of Euphoria
Video: BMW M5 Euphoria *HD* 2023, September
Anonim

From month to month, BMW rushes from one sales record to the next. CEO Norbert Reithofer has now warned against excessive exuberance.

BMW boss Norbert Reithofer warns of excessive euphoria, despite the carmaker's good business again. "We are all happy with how 2010 is going," said Reithofer on Wednesday at an automobile congress in Nürtingen. "But the future will be more volatile than we were used to in the last ten years."

"Our industry is in a phase of transformation, upheaval and awakening," said the BMW boss. The increasingly differentiated demands on mobility are a major challenge for car manufacturers.

Expert sees sustainable development

The auto expert Willi Diez expects a sustained upswing in the industry. The world car market will increase from 54.3 million vehicles in 2010 to a good 74 million in 2020, said the director of the Institute for the Automotive Industry at Nürtingen University.

For the German market, Diez expects new registrations to increase in 2011 compared to the current year. Thanks to the growing demand from both private and corporate customers, a new registration volume of around 3.2 million new vehicles is possible next year, after an estimated 2.9 million in 2010. (dpa)

Recommended: