2023 Author: Eric Donovan | [email protected]. Last modified: 2023-08-25 09:36
Chevrolet received 12,500 orders in Germany in the first quarter of this year. This is the best result in the company's history. Now one hopes for the success of the Cruze.
Chevrolet is one of the big beneficiaries of the scrapping bonus. “We will have more than 12,500 incoming orders in the first quarter. We will thus achieve the most successful quarterly result in our history,”said Germany Managing Director Jürgen Keller in an interview with Autogazette.
140 percent increase
Compared to the same period in the previous year, the GM subsidiary was able to achieve an increase of 140 percent. The scrapping premium contributed significantly to this. Keller was accordingly positive about the increase in the state subsidy. "This finally provides clarity for the customer, it takes away the uncertainty as to whether he will really benefit from the scrapping bonus," says Keller.
In the Chevrolet model range, the Matiz and Aveo small cars are currently at the forefront of buyers' favor. In the first two months of this year 1737 vehicles were registered in Germany by Matiz alone. This corresponds to an increase of just over 160 percent compared to the same period in the previous year. Like all Chevrolet models, the Aveo and Matiz are also available with a LPG system. “The Chevrolet Matiz 0.8 EcoLogic has CO2 emissions of just 107 grams per kilometer. From July 1st, he will only have to pay 16 euros vehicle tax,”says Keller. As Keller said, a vehicle running on LPG already accounts for 20 percent of all sales today. "This makes us the market leader in this area."
Important impulses
The scrapping bonus can ensure that Keller's sales situation is sustainable. I think that we can count on sales of 3.1 million vehicles, maybe even a little more because of the increase in the scrapping premium. «Keller does not expect a slump in sales for Chevrolet after the premium has expired. "We'll think of something creative then."
Keller is expecting a lot from the new compact model Chevrolet Cruze, which will be launched on May 16. "First of all, I am assuming 1000 sales this year," said the Chevy Germany boss. He cannot be tempted to make more optimistic forecasts. “We are convinced that the Cruze will be well received by customers with its design and new value. But I'm sticking with my forecast of 100 vehicles for 2009. If there are more in the end, I don't mind. «The price for the new Cruze is just under 15,000 euros. This is 1500 euros cheaper than the entry-level version of the VW Golf. (AG / FM)
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