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Volkswagen Sales Decline Significantly

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Volkswagen Sales Decline Significantly
Volkswagen Sales Decline Significantly

Video: Volkswagen Sales Decline Significantly

Video: Volkswagen Sales Decline Significantly
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The VW group suffered a drop in sales in October. Worldwide sales by the Wolfsburg-based car manufacturer fell by 5.3 percent.

In the midst of the scandal over manipulated exhaust emissions from diesel engines, Volkswagen has to accept further declines in sales. In October, the group sold 490,000 cars worldwide, 5.3 percent fewer vehicles of the core brand VW than a year earlier, as the company announced on Friday in Wolfsburg. "The Volkswagen Passenger Cars brand is currently experiencing challenging times," said Head of Sales Jürgen Stackmann. In addition to the diesel debacle, he also included the generally tense situation on the world market.

In the largest car market China, however, Europe's largest manufacturer grew and delivered 1.8 percent more cars. In Germany, too, there was an increase of 1.9 percent. In Europe there was a decline of 1.1 percent, in Russia and South America sales continued to fall sharply. 4.84 million VW cars have been delivered since the beginning of the year, around 4.7 percent fewer than in 2014. For all group brands, the decrease was 1.7 percent to just under 8.26 million.

Dudenhöffer: Market reactions are coming now

So far, according to VW, there has been no major decline in demand. Because there are usually several weeks or even months between ordering and delivery of many cars in Germany, the emissions affair could only have a stronger impact on the figures later. Industry expert Ferdinand Dudenhöffer takes the view that the reactions to the diesel debacle are gradually becoming apparent. "The market reactions are coming now," he said. In the USA, the slight increase in sales of 0.2 percent should also be seen against the background of high discounts for models such as the Passat. "It's almost given away in the US."

He also criticized high discounts for corporate customers in Germany - for example on the Up, Polo and Golf models. Private customers would get the models over the Internet with discounts of up to 30 percent.

The core brand VW passenger cars is by far the most important part of the Volkswagen Group in terms of sales volume. With a view to the retrofits that will begin in 2016 in the wake of the emissions scandal, the company is facing an enormous challenge. "We will take care of every single affected customer," promised Stackmann. (dpa)

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