2023 Author: Eric Donovan | [email protected]. Last modified: 2023-05-21 15:44
Volkswagen plans to sell over two million cars in China by 2018. Europe's largest car manufacturer takes its subsidiary Audi, for example.
At the start of Auto Shanghai on Monday, the VW Group presented the Golf VI and the Passat, which has been optimized for the Chinese market. "The best recipe for the future are attractive models," said VW China boss Winfried Vahland. The VW Group was able to sell 284,000 vehicles in China in the first quarter. That is an increase of six percent compared to the previous year. "This result is above our expectations," said Vahland.
Long-term goal of two million vehicles
That is one of the reasons why one looks to this year with confidence. The Wolfsburg-based carmaker plans to sell two million vehicles in China by 2018. The chances of this are not bad, given the Chinese government's multi-billion dollar economic stimulus program. "The measures of the Chinese government are taking effect," said VW boss Martin Winterkorn. For him, the auto industry is the engine of the Chinese economy.
The Wolfsburg-based company wants to be part of this and bring at least four new or revised models onto the market each year. "People are very much looking for individual mobility," said Winterkorn. His company wants to meet this request with attractive models. The environmental concept plays a decisive role here. That's why the motto is also called. “More emotions with fewer emissions”. Economical BlueMotion models and economical TSI units should contribute to this.
Audi successful
For the VW subsidiary Audi, for example, China has already become the second most important market after Germany. Last year the Ingolstadt-based company sold 120,000 cars here alone, making it the most successful premium manufacturer in terms of sales figures. Audi celebrated the world premiere of the revised Audi Q7 at the Shanghai Motor. (FM / AG)
